AWANGE LABEL (ABN 71 863 510 726) is committed to protecting your privacy and ensuring that your personal information is handled securely and responsibly. This Privacy Policy outlines how we collect, use, store, and disclose your personal information in compliance with Australian privacy laws. By using our website and services, you agree to the collection, use, and disclosure of your information as described in this policy.

1. Personal Information We Collect

When you interact with our website, we may collect the following types of personal information:

Contact Details: Name, email address, phone number, shipping and billing address.
Order Information: Products purchased, payment confirmation, order history, and associated billing and shipping details.
Account Information: Username, password, and any preferences set within your account.
Customer Support Information: Details you provide when contacting us, including inquiries and feedback.
Technical Information: IP address, browser type, device information, and usage data collected through cookies and analytics tools.

2. How We Collect Personal Information

We collect personal information in the following ways:

Directly from You: When you place an order, sign up for our newsletter, create an account, or contact us.
Automatically: Through cookies, pixels, and similar technologies when you browse our website.
From Third Parties: Information from service providers such as Shopify and payment processors (e.g., PayPal, Afterpay).

3. SMS Marketing and Data Usage

If you opt in to receive SMS marketing communications, we may collect and use your phone number for the following purposes:

Sending promotional offers, updates, and transactional messages.
Providing abandoned cart reminders when you leave items in your shopping cart.

Communicating important updates regarding your orders.

Abandoned Cart Tracking
Our website uses cookies and similar technologies to keep track of items placed in your shopping cart, including when you abandon your cart. This information is used to send reminder messages via SMS, provided you have opted in to receive these communications.

Third-Party Data Sharing
The above excludes text messaging originator opt-in data and consent. This information will not be shared with any non-affiliated third parties.



4. Why We Collect Personal Information

We collect your personal information to provide you with the best possible shopping experience and fulfill our business obligations, including:

Processing Orders: To fulfill your orders, process payments, arrange shipping, and handle returns and exchanges.
Customer Support: To respond to inquiries and provide assistance.
Marketing Communications: To send promotional offers and updates, and transactional messages via email or SMS (with your consent).
Website Improvement: To monitor website performance and enhance user experience.
Legal Compliance: To comply with legal obligations and protect our rights.

5. How We Store and Protect Your Information

We take the security of your personal information seriously and implement measures to protect it from unauthorized access, misuse, or disclosure. These measures include:

Secure servers and encrypted payment gateways.
Restricted access to personal information within our business.
Regular security audits and updates to our systems.
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy or as required by law.

6. Third-Party Sharing

We may share your personal information with trusted third parties to provide our services. These include:

Payment Processors: To securely process payments (e.g., PayPal, Afterpay).
Shipping Providers: To deliver your orders (e.g., Australia Post, DHL).
Marketing Platforms: To send newsletters and promotional emails (e.g., Klaviyo).
We do not sell your personal information to third parties.

7. Cookies and Analytics

Our website uses cookies to enhance your browsing experience and improve website performance. Cookies are small text files that are stored on your device when you visit our site.

We use cookies for:

Functionality: To remember your preferences and login details.
Analytics: To track website traffic and usage patterns using tools like Google Analytics.
Marketing: To deliver targeted advertisements.
SMS Marketing and Data Usage:
If you opt in to receive SMS marketing communications, we may use cookies and similar technologies to keep track of items placed in your shopping cart, including when you abandon your cart. This information is used to send cart reminder messages via SMS.

Most browsers automatically accept cookies by default, but you can choose to set your browser to remove or reject cookies through your browser controls. Please keep in mind that removing or blocking cookies can negatively impact your user experience.

8. Your Rights Regarding Your Data

Under Australian privacy law, you have the right to:

Access Your Information: Request a copy of the personal information we hold about you.
Update Your Information: Correct any inaccurate or outdated information.
Withdraw Consent: Opt out of marketing communications at any time.
Delete Your Information: Request the deletion of your personal information, subject to legal obligations.

To exercise any of these rights, please contact us at support@awangelabel.com. We will respond to your request within a reasonable timeframe.

9. How We Use Your Personal Information

We use your personal information to provide and improve our services, including:

Providing Products and Services: To process orders, fulfill purchases, manage accounts, and handle returns.
Marketing and Advertising: To send promotional content and display personalized advertisements (with your consent).
Security and Fraud Prevention: To detect and prevent fraudulent, illegal, or malicious activity.
Customer Communication: To provide support, respond to inquiries, and improve service quality.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any updates will be posted on this page, and the revised policy will take effect immediately upon posting. The "Last updated" date will be revised accordingly.

11. Contact Us

If you have any questions or concerns about this Privacy Policy or how we handle your personal information, please contact us:

AWANGE LABELEmail: support@awangelabel.com

We are committed to protecting your privacy and ensuring that your personal information is handled in compliance with Australian privacy laws.